Kim Kardashian Renames Her Shapewear Collection ‘SKIMS’ – Um, Okay??

After intense backlash from critics and much thoughtful consideration, Kim Kardashian West has officially renamed her shapewear collection.

In a huge departure from the line’s previously offensive moniker, Kimono, the KUWTK star announced on Monday, August 26 her selection of undergarments will be called SKIMS.

Related: Kim Kardashian’s Latest Photoshop Fail Is EPICLY EMBARRASSING!

Kanye West‘s wife took to Instagram on Monday to share the news with her followers, writing:

“My fans and followers are a huge inspiration to me – I’m always listening to their feedback and opinions, and am so grateful they shared their ideas for a new brand name. After much thought and consideration, I’m excited to announce the launch of @SKIMS Solutionwear™ coming September 10.”

In her message, the business mogul went on to explain the new name’s significance in…